Position Title: Content Categorization Specialist
Location: SayPro Office (Remote work may be available based on company policy)
Reports To: SayPro Marketing Royalty SCMR
Job Overview:
As a Content Categorization Specialist at SayPro, your primary responsibility is to efficiently categorize and organize SayPro’s content into clearly defined groups. This includes posts related to different product types, themes, and services that align with the purpose and target audience of the content. You will be instrumental in ensuring that all content is properly indexed and can be easily accessed through various archive pages, contributing to SayPro’s effective content management strategy.
This role requires attention to detail, understanding of content organization, and collaboration with the SayPro Marketing team to ensure content is appropriately displayed and searchable for internal use and customers alike.
Key Responsibilities:
- Content Organization & Categorization:
- Review SayPro’s content (e.g., blog posts, articles, case studies, white papers) and categorize it based on predefined categories (e.g., product types, themes, services).
- Determine the appropriate category for each piece of content based on its intended purpose and target audience.
- Work closely with marketing, SEO, and editorial teams to ensure that content is categorized in a way that maximizes its reach and visibility.
- Post Categorization:
- Organize SayPro’s content on the platform to align with the overall content strategy.
- Label each post accurately and consistently to ensure proper categorization in the system.
- Help maintain and update the system to reflect new or updated content categories.
- SayPro Monthly Archives (January SCMR-4):
- Assist in the creation and management of monthly archive pages for SayPro’s content.
- Implement and update content categorization in the archives, ensuring the content is displayed based on categories like product types, themes, services, etc.
- Work with the SCMR team to ensure posts are categorized and displayed correctly for SayPro’s monthly archive (e.g., January SCMR-4 posts).
- Display & Visibility:
- Collaborate with the SayPro Web and Development teams to ensure the categorized content is properly displayed on the website’s archive pages.
- Ensure that each post is accessible to the relevant audience based on categories, enhancing user experience and engagement.
- Help ensure that archive pages, categorized under SayPro Marketing Royalty SCMR, are maintained and updated regularly.
- Content Tagging:
- Add relevant tags and keywords to each post to assist with search engine optimization (SEO) and improve content discoverability.
- Maintain consistency in tagging and categorization across all posts to ensure accuracy.
- Reporting & Documentation:
- Document and track the categorization process and archive creation, reporting regularly to the marketing department and other stakeholders.
- Generate and provide regular updates to the SayPro Marketing Royalty SCMR team about post categorization activities and any issues or improvements.
- Collaboration & Team Support:
- Work with content writers, editors, and marketers to align on category definitions and updates.
- Provide guidance on best practices for content categorization and help resolve any categorization-related issues.
- Quality Assurance:
- Conduct quality checks to ensure all categorized posts meet SayPro’s internal standards.
- Resolve any discrepancies related to category misplacement or incorrect tagging.
Required Skills & Qualifications:
- Experience:
- Minimum of 2 years experience in content categorization, digital marketing, or content management.
- Previous experience with content management systems (CMS) and familiarity with SEO practices is highly desirable.
- Skills:
- Strong attention to detail and accuracy in categorizing content.
- Excellent organizational and time management skills.
- Familiarity with content management platforms and tools such as WordPress, Joomla, or custom CMS tools.
- Strong communication skills to collaborate effectively with cross-functional teams.
- Education:
- Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
- Technical Skills:
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Google Workspace.
- Basic HTML or CSS knowledge is a plus.
- Experience with SEO tools and content management tools like Google Analytics, Ahrefs, or SEMrush would be beneficial.
Key Attributes for Success:
- Detail-Oriented: Ensures all content is categorized correctly and systematically, with an eye for detail.
- Proactive: Takes initiative to suggest and implement improvements in content categorization processes.
- Collaborative: Able to work effectively with various teams to ensure smooth categorization and content management processes.
- Tech-Savvy: Comfortable with various content management systems, digital tools, and platforms.
Application Process:
Interested candidates should submit their resume along with a cover letter detailing their experience with content categorization and their approach to organizing and managing content.
By joining SayPro in this pivotal role, you will directly contribute to the streamlined organization of SayPro’s content across categories, ensuring that the content is easily accessible, discoverable, and relevant to the intended audience. Your efforts will enhance the user experience and improve overall content performance.
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