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Here’s a list of 100 best practices for creating strategic planning documents. These practices cover various aspects of document creation, organization, content development, and review processes to ensure that strategic plans are effective, clear, and actionable.


1-20: Document Structure & Organization

  1. Use clear, concise headings and subheadings.
  2. Start with an executive summary to provide an overview of the plan.
  3. Break the document into sections based on themes (goals, strategies, actions, KPIs).
  4. Create an easy-to-follow table of contents.
  5. Maintain consistent formatting throughout the document.
  6. Use bullet points and numbered lists for clarity.
  7. Ensure logical flow from one section to the next.
  8. Provide an appendix for additional information or data.
  9. Use standard fonts and font sizes for readability.
  10. Ensure page numbers are included for easy reference.
  11. Use consistent terminology throughout the document.
  12. Implement a color scheme that aligns with the company’s branding.
  13. Use tables, charts, and diagrams for visual clarity when presenting data.
  14. Include footnotes or references to source data where necessary.
  15. Clearly identify the document version and date.
  16. Separate document drafts from final versions to prevent confusion.
  17. Use headers and footers to display the document title or project name.
  18. Ensure that all pages are properly formatted for printing or sharing digitally.
  19. Include an approval section where stakeholders can sign off on the document.
  20. Provide a revision history to track updates and changes over time.

21-40: Content Development & Clarity

  1. Write in clear, simple language that’s easy to understand.
  2. Avoid jargon unless necessary, and explain it when used.
  3. Define key terms and acronyms used throughout the document.
  4. Ensure objectives are specific, measurable, attainable, relevant, and time-bound (SMART).
  5. Ensure that goals align with the company’s vision and mission.
  6. Address both short-term and long-term goals.
  7. Identify key performance indicators (KPIs) for tracking success.
  8. Clearly outline roles and responsibilities for each action item.
  9. Use action-oriented language to describe goals and strategies.
  10. Ensure each strategy includes measurable outcomes.
  11. Specify deadlines for each milestone.
  12. Provide a detailed roadmap for implementation.
  13. Break down large goals into smaller, manageable tasks.
  14. Align strategies with available resources and capabilities.
  15. Ensure strategies are realistic given current market conditions and internal capabilities.
  16. Discuss potential risks and contingency plans.
  17. Address how the plan will be communicated across the organization.
  18. Identify key stakeholders and their roles in executing the plan.
  19. Avoid overloading the document with too many goals or strategies.
  20. Prioritize initiatives based on their importance and impact.

41-60: Collaboration & Stakeholder Engagement

  1. Involve key stakeholders in the document creation process.
  2. Schedule regular check-ins with leadership to review progress.
  3. Share drafts early to gather feedback from different departments.
  4. Incorporate feedback from both internal and external stakeholders.
  5. Ensure that the document reflects the input and concerns of all relevant departments.
  6. Use collaborative platforms (e.g., Google Docs, SharePoint) for real-time editing.
  7. Document approval stages and who is responsible for signing off.
  8. Ensure that cross-functional teams are included in discussions for action plans.
  9. Create opportunities for feedback and revisions after the document is finalized.
  10. Facilitate workshops or brainstorming sessions to gather input for strategies.
  11. Record decisions and feedback during meetings for transparency.
  12. Engage senior leadership early to align on strategic direction.
  13. Make the document accessible to all employees who need it.
  14. Create a centralized digital repository for strategic planning documents.
  15. Maintain transparency around decisions and document updates.
  16. Include a section for ongoing feedback and improvements in future iterations.
  17. Assign clear owners for each section of the document for accountability.
  18. Encourage interdepartmental collaboration to ensure alignment of goals.
  19. Solicit feedback on the format of the document, not just the content.
  20. Set up a feedback mechanism to gather insights post-implementation.

61-80: Document Review & Refinement

  1. Review the document for clarity and coherence before sharing it.
  2. Regularly update the document as the organization’s needs evolve.
  3. Ensure the document is aligned with both the business environment and internal changes.
  4. Periodically revise the document to reflect changes in goals, strategies, or timelines.
  5. Conduct a final review for grammatical, spelling, and formatting errors.
  6. Test the document’s readability by having someone unfamiliar with it read through.
  7. Use external consultants to provide fresh perspectives on strategic alignment.
  8. Cross-check the document against the company’s long-term strategic vision.
  9. Ensure that all assumptions are documented and clearly identified.
  10. Address any conflicts or gaps between departments’ input in the document.
  11. Double-check that all numbers and data are accurate and up-to-date.
  12. Ensure that action plans are feasible and that resources are available.
  13. Ensure consistency between strategic objectives and departmental goals.
  14. Make sure the document is adaptable to future adjustments or changes.
  15. Gather input from external stakeholders, such as investors or partners, to refine the document.
  16. Ensure that all strategic initiatives are aligned with the company’s mission and values.
  17. Validate strategies through research or pilot testing before implementation.
  18. Conduct a post-implementation review to assess the effectiveness of the plan.
  19. Use feedback from the review process to refine the document.
  20. Consider competitive analysis to ensure that the strategic plan is positioned effectively.

81-100: Communication, Monitoring, and Reporting

  1. Establish a communication plan for distributing the strategic plan to the organization.
  2. Use the document to align all team members and departments on key priorities.
  3. Ensure leadership communicates the strategic plan effectively across all levels of the organization.
  4. Use simple visuals like charts, graphs, and infographics to communicate key points.
  5. Highlight the most important goals and milestones to make them easily identifiable.
  6. Provide regular updates on the progress of the strategic plan.
  7. Monitor KPIs and performance metrics regularly to ensure the plan is on track.
  8. Schedule periodic reviews to evaluate progress and make necessary adjustments.
  9. Set up a process to evaluate and report on the impact of implemented strategies.
  10. Encourage open communication between departments about the progress of initiatives.
  11. Hold quarterly or annual review sessions to assess the relevance and success of the strategy.
  12. Share progress updates through internal newsletters, meetings, or dashboards.
  13. Track how the strategic plan is influencing business outcomes over time.
  14. Create a timeline for implementing each component of the strategic plan.
  15. Develop clear reporting mechanisms for monitoring progress at all levels.
  16. Provide detailed explanations of how progress will be measured.
  17. Include a risk management section that outlines how unforeseen challenges will be addressed.
  18. Document lessons learned from previous strategic plans to improve future planning.
  19. Make the document flexible so that it can adapt to changing circumstances.
  20. Ensure that the document is sustainable and can be used as a reference for future plans.

These 100 best practices will ensure that strategic planning documents are clear, actionable, and aligned with the organization’s goals, ultimately making the planning and execution process more efficient and effective.

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